START UPS IN WHICH BOLLYWOOD ACTRESSES HAVE INVESTED 2020
1.DEEPIKA PADUKONE:-
Deepika Padukone is an Indian actress who works in Bollywood as an actor and producer of Hindi films. Time magazine named her as one of the 100 most influential people in the world in 2018. Deepika Padukone net worth is 103 crore rupees as on 2020.
Recently she has invested in two startups named as Epigamia and FrontRow.
a.) Epigamia
Epigamia is a Mumbai based start up. It is an all natural Greek yogurt brand that provides more than 21 different types of products to customers. The company has launched various products and has expanded their portfolio from Greek yoghurt to its lactose – free artisanal curd. They have also launched Epigamia Mishti Doi. They also provide high protein yogurt based drink in the form of smoothies. Epigamia had announced multi- crore strategic partnership with Deepika Padukone. The company has raised over $51 million dollars from different investors such as Verlinvest, Danone Manifesto Ventures, DSG Consumer Partners(DSGCP).
You can visit their website by clicking here.
b.) FrontRow
Front Row is the second start up in which Deepika Padukone has invested. Frontrow managed to raise 3.2 million dollars led by venture capital firms Lightspeed and Elevation (formerly SAIF Partners), along with Deepika Padukone’s Family Office.
You can check out their website here.
Frontrow is a learning and community platform focused on creative arts and sports. Also it claims that it offers classes from the biggest celebrities in particular fields. The courses starts from INR 500 to INR 2000 and one time payment for its recorded courses. They have managed to bring celebrities like Neha Kakkar, Divine & Gully Gang, Suresh Raina, Amit Trivedi, Biswa Kalyan Rath, Yuzvendra Chahal and Bhuvneshwar Kumar as its first set of instructors.
2.ALIA BHATT AND KATRINA KAIF:-
Alia bhatt and Katrina Kaif the famous Bollywood actresses invested in the brand Nykaa. They have invested an undisclosed amount in beauty e-commerce platform Nykaa.
Nykaa
Nykaa was founded by Falguni Nayar in 2012 who is former managing director of Kotak Mahindra Capital Company. Nykaa is preferred destination for online beauty and wellness products in India. It has almost 400 curated, well priced and 100% genuine brands and 35,000 products. Nykaa products include cosmetics, skincare, haircare, fragrances, bath and body, luxury and wellness products for women and men. Nykaa has grown over the years by about 350% as they have always focused on customer needs and worked closely with its brands to achieve the desired results. Nykaa had also raised over 100 crores ($13 million) as in May 2020.
You can see and checkout their products on their website, here is the link for their website. Click here.
3.Priyanka Chopra:-
Priyanka Chopra the famous Bollywood actress who has also made its place in Hollywood invested in the dating app bumble. She has invested over 8.2 million dollars in bumble.
Bumble
This start up is a location based social application. Its unique because only female users can make the first contact with matched male users or if same sex matches either person can send a message.
You can check out their website here.
The company was founded by Whitney Wolfe Herd after she left tinder (another dating site she cofounded) due to growing tensions with other company executives. She has stated that bumble is a “feminist dating app”. Initially bumble was released in December 2014.
According to Forbes the company is valued at more than 1 billion dollars and has over 55 million users in which 46.2% of its users are female.
4.Malaika Arora:-
Malaika Arora is a famous Bollywood actress who has reigned Bollywood for a long time and is very much into fitness. She has invested in yoga fitness chain called SARVA.
SARVA
The fitness start up was founded in 2016 by Shashi. Its aim is to build a global community of physically, mentally, and emotionally fit individuals, through yoga. As we know anxiety, obesity, stress, depression is a global epidemic for people of all ages.
You can check out their website here.
Sarva currently has 91 studios across Mumbai, Delhi, and Bengaluru. They are planning to setup 500 brick and mortar studios across India in about 15 cities by 2022. Their special focus is on 600 million Indians under 35 years of age. Once SARVA penetrates the Indian market, their plans is to evaluate market opportunities in USA, UK, and Middle East.
Hollywood stars like Jennifer Lopez, American basketball legend Alex Rodriguez and Zumba has also invested in this startup and they managed to raise around 6-8 million dollars.
5.Aishwarya Rai:-
Aishwarya rai is a famous Bollywood actress and was also crowned Miss Universe.
She with her mother invested 1 crore rupees in start up called AMBEE.
AMBEE
It is a environmental intelligence startup which was founded in 2017 by Akshay Joshi, Jaideep Singh and Madhusudan Anand. This startup provides data and information about air quality which is available and accessible to developers, consumers, health researchers and media companies.
You can check out their website here.
The platform uses proprietary data and analytics to help end users to take preventive measures in a situation of severe environmental distress.
The data which this platform provides include weather patterns, traffic data, sensor data, ratio of diesel to petrol vehicles and even contextual data such as road repair, garbage burning, and density of diesel generators.
6.Kajal Aggarwal:-
Kajal Aggarwal is an versatile Indian actress who has worked in various films in Bollywood as well as in Tollywood. Recently she has invested in a gaming platform called Okie gaming.
OKIE GAMING
It is a real money gaming platform which is founded by Jitin Masand CEO of Okie Ventures (parent compay of Okie gaming). Right now the platform has games like Smart Housie, Fantasy Cricket, Smart Number Quiz, Ludo, Cricket, Rummy, and smart words.
You can check out their website here.
It is currently available on the web, the company will soon launch the app Okie gaming on Google and iOS app stores by mid-December. The company has already invested Rs 5 crore on the platform and intends to pump in a similar amount by February as it expands its game library.
The company aims to collect Rs 50 crore revenue by March next year.
Kajal Aggarwal has invested an undisclosed amount in this start up to pick up 15% stake. She has joined this Mumbai based company as a strategic partner.
Company is planning to increase the number of games on the platform by using the funds and it will also offer “DESI SPORTS LEAGUE” that will focus on popular regional sports like Vallam Kali(Boat Racing, Kerala) and Dahi Handi(Maharashtra).
7.Shilpa Shetty:-
Shilpa Shetty, a famous Indian actress who is now changing various lives of people by promoting yoga and creating awareness to lead a healthy and fit life. The actress turned entrepreneur has also launched ventures such as Satyug Gold and wellness chain IOSIS.
She recently invested $250,000(about Rs 1.6 crore) in a start up called Mamaearth cofounded by Alagh Ghazal. This startup makes baby and healthcare products.
Mamaearth:-
It is a company which claims to be Asia’s first Made safe certified brand that offers 100 percent toxin free and natural baby and mothercare products.
The startup sells its products through online platforms such as Amazon, FirstCry, Nykaa, Flipkart, Paytm as well as its own website. You can check out their website here.
It was founded in 2016 by husband and wife, their portfolio includes toxin free body lotions, rash creams, shampoo, body wash, bug sprays and massage oil, for children up to the age of 5 years. You must have seen Mamaearth advertisements on YouTube. It is being promoted by many stars as it is a good and safe product to use.
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